What is MidJourney?
Midjourney is a generative artificial intelligence (AI) program and service created and hosted by San Francisco-based independent research lab Midjourney, Inc. It uses a neural network trained on a massive dataset of text and images to generate images from natural language descriptions, called “prompts”.
Midjourney has the potential to be a powerful tool for artists, designers, and other creative professionals. It can also be used for fun and entertainment to generate unique and interesting images.
What are prompts?
In the context of Midjourney, a prompt is a text description of the image you want to generate. Prompts can be as simple as a single word, but more descriptive prompts will generally produce better results. For example, the prompt “cat” will likely produce a generic image of a cat, while the prompt “a fluffy black cat sitting on a red couch in a sunny room” is more likely to produce a unique and interesting image.
Good Prompts Are Specific and Descriptive
It is import to include details when generating a prompt. It is rare to have MidJourney generate the exact image you are imagining on the first try, usually you need to iterate. With each iteration, you will test adding more details, adding negative details (this feature will be described more later) and even removing details (words that MidJourney doesn’t understand, there are more than you think).
I prefer using a text editor as a clipboard when creating AI prompts. It’s easier to write and edit prompts in a text editor, and then copy and paste them into the AI program. Then, if I need to tweak the prompt, I can simply edit it in notepad and copy-and-paste the new prompt. This saves having to retype the entire prompt each time I need to make a change.
Remember Context
When working with Bard or ChatGPT, the AI’s try to apply context to your inputs. This means it considers your previous inputs when generating the next response. Sometimes, this can get in the way when trying to generated image prompts.
To make sure this doesn’t happen, create a new session/chat each time you want to generate MidJourney prompts.
Example – Generating a logo for a store that sells baby products
Creating a logo can be a time-consuming process. Thankfully, AI can help.
In this example, we have a company that sells baby products. We want a logo that conveys the cuteness of babies combined with high-quality equipment such as strollers, bouncers, and other accessories.
Lets start creating the prompt:
NOTE: Always start with a new conversation with Bard. This ensures no previous inputs/outputs will influence the responses.
Input:
I want to create a logo for my new company that sells baby products. I will use an AI image generator called MidJourney. Generate 5 MidJourney prompts. Each prompt should be formatted as a paragraph. In each paragraph, include at least 3 descriptive words, the style and media type. The logo should convey friendliness & cuteness but also high-quality and luxury. The colors used should be light and soft, similar to baby-blues or pastels.
Bard:
**MidJourney Prompt 1:**
A soft and cuddly logo for a baby product company. The logo should feature a cute baby animal, such as a bunny, lamb, or teddy bear. The colors should be light and pastel, such as baby blue, pink, or yellow. The style should be simple and whimsical, yet also luxurious.
**MidJourney Prompt 2:**
A modern and elegant logo for a baby product company. The logo should feature a minimalist design, such as a simple geometric shape or a stylized letter. The colors should be light and soft, such as baby blue, lavender, or mint green. The style should be sophisticated and upscale, yet also playful and inviting.
**MidJourney Prompt 3:**
A natural and organic logo for a baby product company. The logo should feature a natural element, such as a flower, leaf, or cloud. The colors should be muted and earthy, such as sage green, cream, or sky blue. The style should be gentle and soothing, yet also unique and memorable.
**MidJourney Prompt 4:**
A whimsical and playful logo for a baby product company. The logo should feature a fun and whimsical character, such as a fairy, unicorn, or dragon. The colors should be bright and cheerful, such as baby pink, orange, and yellow. The style should be whimsical and imaginative, yet also professional and polished.
**MidJourney Prompt 5:**
A classic and timeless logo for a baby product company. The logo should feature a simple and iconic symbol, such as a baby bottle, pacifier, or rattle. The colors should be classic and understated, such as navy blue, white, and gray. The style should be elegant and sophisticated, yet also warm and inviting.
**Media Type:** All of the above prompts can be generated as either a **vector** or **raster** image. Vector images are scalable and can be used for a variety of purposes, such as printing, website design, and social media. Raster images are typically used for online and digital applications.
I hope these prompts help you to create a beautiful and unique logo for your new baby product company!
See the images MidJourney generated below:
Example – Generating a logo for a store that sells skateboard products
Now we want to generate a logo for a company that sells skateboard products. The logo should convey sportiness & outdoor activities but also high-quality and luxury. The colors used should be strong and bold.
Note:
Remember to use the "view other drafts" drop down in the upper right corner of the Bard prompt to see the response in different formats. I prefer to use the formats that use a single paragraph for the MidJourney prompts.
Input:
I want to create a logo for my new company that sells skateboard products. I will use an AI image generator called MidJourney. Generate 5 MidJourney prompts. Each prompt should be formatted as a paragraph. In each paragraph, include at least 3 descriptive words, the style and media type. The logo should convey sportiness & outdoor activities but also high-quality and luxury. The colors used should be strong and bold.
Bard:
**Prompt 1:**
A bold and sporty logo for a skateboard company, featuring a stylized skateboard graphic with sharp lines and vibrant colors. The logo should convey a sense of luxury and high quality, with a modern and minimalist design.
Style: Modern, minimalist
Media: Digital art
**Prompt 2:**
A high-impact logo for a skateboard company, featuring a stylized skateboard graphic with a dynamic and energetic composition. The logo should use strong and bold colors to convey a sense of sportiness and outdoor activities, while also maintaining a luxurious and high-quality feel.
Style: Dynamic, energetic
Media: Digital art
**Prompt 3:**
A sleek and sophisticated logo for a skateboard company, featuring a stylized skateboard graphic with a minimalist and elegant design. The logo should use a limited color palette of black, white, and gold to create a sense of luxury and high quality, while also conveying a sense of sportiness and outdoor activities.
Style: Minimalist, elegant
Media: Digital art
**Prompt 4:**
A creative and unconventional logo for a skateboard company, featuring a stylized skateboard graphic that is both playful and sophisticated. The logo should use bright and bold colors to create a sense of fun and energy, while also maintaining a luxurious and high-quality feel.
Style: Creative, unconventional
Media: Digital art
**Prompt 5:**
A bold and eye-catching logo for a skateboard company, featuring a stylized skateboard graphic that is both simple and impactful. The logo should use a single strong color to create a sense of unity and cohesion, while also conveying a sense of sportiness and outdoor activities.
Style: Simple, impactful
Media: Digital art
I hope these prompts help you to create a stunning logo for your new skateboard company!
See the images generated below:
Conclusion
As AI continues to improve, Bard’s ability to generate prompts based on the input you give it will get better. At the same time, MidJourney and other text-to-image generators will continue to improve. Over time, these systems will be able to produce images with more exacting details leading to better content generation in less time.
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